LawLytics Blog

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LawLytics Blog

Will Google's New Authorship Affect CTR For Attorney Websites?

Posted by Brian Tedder / Jun 25, 2014 / Comments

Don’t get too comfortable with your current Google Authorship. Google’s John Mueller announced today that the company is rolling out a new form of the (possibly) click-inducing rich snippet. The new design removes the profile photo and circle count from search results. Authorship will not provide a byline and the publish date. The change looks like it will be rolled out over the next few days.

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Your law firm's website is a feeling.

Posted by Brian Tedder / Jun 20, 2014 / Comments

Your law firm’s website is one of the most powerful marketing tools available to attorneys. If done correctly it can be a cost-effective method of increasing your law firm’s visibility online. But it’s a lot more than a content-powered marketing engine. Your website is usually the first impression clients have of you and your firm.

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Should The Evernote And Feedly Attacks Worry Attorneys Moving To The Cloud?

Posted by Brian Tedder / Jun 13, 2014 / Comments

Evernote and Feedly were both hit with temporarily crippling DDoS (distributed denial of service) attacks yesterday, and Feedly was down again today due to another attack. While the companies maintain that no user data was taken (this was only a DDoS attack), it has still locked users out of the companies’ services for extended periods of time. Sure, it’s a little intimidating reading about the increase in not only DDoS attacks but also bugs, vulnerabilities, and compromises, but the same thing can happen in your own office. But unlike large providers, your firm likely isn’t in a position to handle it.

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Sasquatch, Unicorns & The 'Top' Of Google

Posted by Brian Tedder / Jun 10, 2014 / Comments

OK, I know...you actually can get to the top of Google’s results for a certain search. Someone always has to be number one. It may fluctuate, it may differ based on location, and others might see different rankings entirely, but yes, it is possible. But that’s not my point. The point is...you can’t just make it happen. Yet we hear it all the time: Can you get me to the top of Google? If it was that easy, everyone would be at the top of Google. See the issue here?

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Another Zero Day Vulnerability: This Time It's Internet Explorer

Posted by Brian Tedder / Apr 28, 2014 / Comments

Another week, another security zero day that could potentially impact your law firm. This one affects the Internet Explorer browser, which is apparently used by 56% of all internet users. Security firm FireEye reported the vulnerability affected IE6-11 but that attacks were seen targeting IE9-11. Together these versions cover approximately 26% of browser market share.

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